Yum Yum Food Gift Buyers by DSA
Yum Yum Food Gift Buyers by DSA are mostly female direct mail buyers of candies, coffee, gourmet foods, jams and jellies and baked goods products. The purchases are all from transactional activity from a number of catalogs, space ads and online purchases. Yum Yum Food Gift Buyers is a select off of the large comprehensive masterfile called, American Consumer Database.

SEGMENTS
982,585 Total Universe / Universe Rate $75.00/M
286,257 1 Mos. Food Gift Buyers $85.00/M
441,554 3 Mos. Food Gift Buyers $80.00/M
982,585 12 Mos. Food Gift Buyers $75.00/M
At Email Address $85.00/M
ID NUMBERS  
Manager ID
NextMark ID 421635
mIn ID 421635
SRDS ID
MEDIA TYPE
Consumer Postal Email
SOURCE
Compiled lists, Catalog, Multi-buyers, Multi Sourced, Direct mail sold, Buyers
GEOGRAPHY
USA
OPT-IN
MAINTENANCE
Market Entry 09/08/2014
New to Manager 09/01/2014
Counts Through 03/31/2017
DATA CARD MAINTENANCE
New To System 09/08/2014
"New to System" Announcement 09/09/2014
Last Update 04/12/2017
Next Update 05/05/2017
Update Frequency MONTHLY
DESCRIPTION

Yum Yum Food Gift Buyers by DSA are mostly female direct mail buyers of candies, coffee, gourmet foods, jams and jellies and baked goods products. The purchases are all from transactional activity from a number of catalogs, space ads and online purchases. Yum Yum Food Gift Buyers is a select off of the large comprehensive masterfile called, American Consumer Database.

 

Recency on this file is pulled from the last mail order transactional activity. Multi-purchase within category is selectable and dollar is maintained average purchase. This file contains subscriber and donor activity on each record. Mailers can select buyers and subscribers to fashion publications, donors and buyers of other product categories as well. Target your ideal prospect with this strong file! Inquire further!

 

Special Selects: # of purchases within category, Product Category, Dollar Select Avg. Purchase or Last Purchase, Age, Income, Presence of Children, Marital Status, Reader Interest, Women’s Fashion, Health, Home Products, Children, Credit Card Buyers, House Charge Card, Cash Purchase Method. Inquire for more!

 

Opt-in Email address data has been appended to this transactional file.

 

Email Orders: 25,000 Minimum

Please pre-clear creative for approval prior to ordering.

Creative must be in HTML & Plain Text and contain mailers name and address. Creative services available for $275/F fee. 2 test blasts included in pricing, additional test blasts $150/F each. Client to provide subject line and from line, suppression file and seed list. Suppression file $10/M, Deployment fee included in base, Personalization available at $5/M. Tracking report with delivered, opened, click thru data provided.

Prepayment required on all email orders.

 

MINIMUM: 7,500 postal mailing

 

 

 

SELECTS
Dollar Amount - AP $10.00/M
Number of Purchases $10.00/M
Demographic $10.00/M
Ethnic/Ethnicity $15.00/M
Gender/Sex $8.00/M
Geo/Geographical $8.00/M
Age/Income $10.00/M
Lifestyle $8.00/M
Marital Status $8.00/M
Reader Interest $8.00/M
Multi-Buyers
Presence of Children
Credit Card Buyers
Product Categories
Women's fashion
Health
Home Products
House Charge Card
Cash Purchase Method
MANAGER
DSA Direct, LLC
UNIT OF SALE
Average $50.00
GENDER
Male 15%
Female 85%
AVERAGE INCOME
Value $45,000.00
MINIMUM ORDER
Minimum Quantity 10,000
Minimum Price $450.00
COMMISSIONS
Broker 20%
Agency 15%
NET NAME ARRANGEMENTS
Net Name is allowed
Floor 85%
Minimum Quantity 50,000
Run Charges $15.00/M
EXCHANGES
Exchange is not allowed
REUSE
Reuse is allowed
Minimum Quantity 0
Run Charge
CANCELLATION
Charges $100.00/F
CANCELLATION INSTRUCTIONS
Orders cancelled after mail date and/or merge will be at full rental rate. Orders received & processed will incur a $100/F cancel fee, $15/M run charges & shipping/material fees.
KEY CODING
Key Coding is available
Charges $2.00/M
ADDRESSING
FTP $75.00/F
EMAIL $75.00/F
RUN CHARGE $8.00/M
SPECIAL INSTRUCTIONS
Sample Mail Piece required on Tests for Approval. Tests and email orders require prepayment. Minimum for Emails: 25,000 Includes 2 tests, deployment and tracking reports. Personalization available. Additional test blasts at $100/per additional test.
CONTACTS
Contact Name Role Email Phone Fax
Linda Santaite
DSA Direct, LLC
431 East Main Street Unit #3
Denville, NJ
Sales Executive LSantaite@DSAGraphics.com (973) 954-2649 (973) 625-8722
= Primary contact


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