Wedding Product Buyers by DSA Direct
Wedding Product Buyers by DSA consists of buyers of wedding related products from several premiere sources of transactional data. The sources on this file include mail order, donor and subscription transactions. The products buyers are purchasing includes wedding dresses, accessories and footwear.

SEGMENTS
135,811 Total Universe / Universe Rate $75.00/M
25,000 1 Mos. Hotline Buyers $85.00/M
45,000 3 Mos. Buyers $80.00/M
39,000 3 Mos. $75+ AP Buyers + $10.00/M
135,118 12 Month Buyers $75.00/M
Publisher / Fundraiser Base $100.00/M
ID NUMBERS  
Manager ID
NextMark ID 359350
mIn ID 359350
SRDS ID
MEDIA TYPE
Consumer Postal Email
SOURCE
Buyers, Multi-buyers, Compiled lists, mail order, donor, subscription transactions, Direct mail sold
GEOGRAPHY
USA
OPT-IN
MAINTENANCE
Market Entry 10/23/2012
New to Manager 08/19/2010
Counts Through 03/31/2017
DATA CARD MAINTENANCE
New To System 10/22/2012
"New to System" Announcement 10/24/2012
Last Update 04/12/2017
Next Update 05/05/2017
Update Frequency MONTHLY
DESCRIPTION

Wedding  Product Buyers by DSA consists of buyers of wedding related products from several premiere sources of transactional data. The sources on this file include mail order, donor and subscription transactions. The specific products buyers are purchasing include buyers of wedding dresses, accessories and footwear.

 

The buyers are mostly females between the ages of 18-45. Recency is derived from direct mail transactional activity, but mailers can select donor and subscriber transaction activity as well. File available at postal and email address.

 

Special Selects:

Age, Income, Marital Status, Children by Age Range, Donor, Homeowner, Product, Average Dollar Amount spent and Multi-Buyers

 

Minimum for Emails: 25,000

Includes 2 tests, deployment and tracking reports. Personalization available.

Creative required for approval. HTML & Plain Text needed for Email. Client to supply subject line & seed list. Creative must contain client name and address. Additional test blasts at $100/ per additional test. Creative Services available.

 

 

SELECTS
Age $10.00/M
Childs Age Range $10.00/M
Demographic $10.00/M
Ethnic/Ethnicity $15.00/M
Gender/Sex $8.00/M
Geo/Geographical $8.00/M
Home Owner $10.00/M
Income Select $10.00/M
Lifestyle $10.00/M
Marital Status $10.00/M
Multi Donor $10.00/M
Product Category $10.00/M
Multi-Buyer: 2+, 3+ $10.00/M
MANAGER
DSA Direct, LLC
UNIT OF SALE
Average $50.00
GENDER
Male 8%
Female 90%
AVERAGE INCOME
Value $40,000.00
MINIMUM ORDER
Minimum Quantity 10,000
Minimum Price $500.00
COMMISSIONS
Broker 20%
Agency 15%
NET NAME ARRANGEMENTS
Net Name is allowed
Floor 85%
Minimum Quantity 50,000
Run Charges $8.00/M
EXCHANGES
Exchange is not allowed
REUSE
Reuse is allowed
Minimum Quantity 0
Run Charge
CANCELLATION
Charges $100.00/F
CANCELLATION INSTRUCTIONS
Orders cancelled after mail date and/or merge will be at full rental rate. Orders received & processed will incur a $100/F cancel fee, $15/M run charges & shipping/material fees.
KEY CODING
Key Coding is available
Charges $2.00/M
ADDRESSING
FTP $75.00/F
EMAIL $75.00/F
RUN CHARGE $8.00/M
SPECIAL INSTRUCTIONS
Sample Mail Piece required on Tests for Approval. Tests and Email Orders are on a prepayment basis.
CONTACTS
Contact Name Role Email Phone Fax
Linda Santaite
DSA Direct, LLC
431 East Main Street Unit #3
Denville, NJ
Sales Executive LSantaite@DSAGraphics.com (973) 954-2649 (973) 625-8722
= Primary contact


© Copyright 2000-2017 NextMark, Inc.